This article was originally published in the December 2017 Trenton Downtowner.
NJM and Thunder team up
NJM Insurance Company has been named the Trenton Thunder’s first Presenting Partner.
According to press materials, the agreement reaffirms the commitment of both organizations to Trenton and establishes NJM as the exclusive insurance company sponsor for the Trenton Thunder minor league baseball team.
NJM president and CEO Bernie Flynn calls the relationship a “natural evolution” that began in 2012.
Press materials also note: “NJM has combined with the Thunder to donate more than $88,700 to Trenton-area organizations through the ‘Safe at Home’ project in which NJM makes a financial contribution to a different nonprofit each year based on the number of runs the Thunder score at Arm & Hammer Park. Additionally, for the past nine seasons, NJM has supported the Thunder’s Special Olympics Night at the ballpark by hosting an NJM friends and family event, and donating $5 for every ticket purchased by NJM employees to the Special Olympics of New Jersey (SONJ). Over the past five seasons, SONJ has received over $32,000 as a result of this event.”
NJM was founded in Trenton in 1913. Now located in West Trenton, the company calls itself the Garden State’s leading workers’ compensation carrier and a leader in personal and commercial auto and homeowners insurance.
The Thunder is a Double-A Affiliate of the New York Yankees and has drawn more than 9.5 million visitors to Arm & Hammer Park (formerly Mercer County Waterfront Park) on Route 29 and Thunder Way. It will celebrate its 25th anniversary in 2018.
Greater Trenton hires marketing director
Greater Trenton recently selected Bryan Evans to serve as its first vice president of marketing and communications.
Evans’ responsibilities include bolstering awareness of Greater Trenton as an essential partner in projects and partnerships as well as promoting Trenton’s downtown destination for residents, community institutions, and businesses.
Evans has 20 years of experience leading marketing efforts for companies in economic development, real estate, non-profit, technology, and business/financial arenas.
He recently served as vice president of marketing at the Goldenberg Group, promoting the company’s real estate assets and non-profit organization. Other experiences include serving as director of public relations and publications at Select Greater Philadelphia, director of policy communications for the Greater Philadelphia Chamber of Commerce, and director of public affairs for the Alliance for Downtown New York.
Evans earned his BA in communications and psychology at Hunter College in New York City and completed his MBA in computer information systems at Baruch College, also in New York.
Greater Trenton was founded in 2015 to promote economic development projects and support downtown initiatives.
Its board of directors represents NJM Insurance Group, Bristol-Myers Squibb, Princeton Area Community Foundation, Investors Bank, TD Bank, Capital Health, St. Francis Medical Center, PSEG, Thomas Edison State University, Wells Fargo Bank, Princeton University, and Janssen Pharmaceuticals. All the mentioned organization have made a multi-year commitment to fund the initiative.
PACF supports Trenton women and girls
Several Trenton organizations are the recipients of awards from the Princeton Area Community Foundation’s Fund for Women and Girls (FWG):
The Millhill Child and Family Development Corporation received the second installment of the three-year $75,000 grant awarded in 2016 for its Female Trenton PEERS Empowerment and Education Program. The project continues successful outreach to provide mentoring, leadership development, and peer education.
The Latin American Legal Defense and Education Fund’s FUTURO Class of 2019 received $15,000. The project provides mentoring and college preparation for first- and second-generation immigrant students from Trenton. Girls usually make up about 75 percent of each class, and participants receive academic and social support.
Mercer Street Friends’ Parenting Services Program to provide support and education during home visits to pregnant women and mothers in Trenton received $2,500. And the Children’s Home Society received $1,000.
The Princeton Area Community Foundation was founded in 1991 to promote philanthropy in Mercer County and central New Jersey and help community members and companies make effective charitable gifts and awards grants to nonprofits.
Foundation materials note that it has more than $155 million in assets and made grants of more than $105 million, including $16 million in 2016.