Owner Lynette Jones stresses that her Butterfly Essential Wellness Day Spa may have a new location in downtown Trenton and may offer new treatments, but the focus remains the same: guiding clients to a state of total wellness.
Jones moved the Butterfly Essential Wellness Day Spa to Peace Street, in the shadow of the Trenton Marriott, hoping to expand her business to all aspects of a healthy lifestyle and lure busy downtown workers to use their lunch breaks to decompress at her spa. Butterfly formerly operated on E. Paul Avenue, near Capital Health Center.
She said it is in companies’ best interests to encourage their employees to use her services, citing studies that claim employers lose millions of dollars due to stressed-out workers performing at less than optimal levels.
“We’re giving people a lot to do on their lunch break,” Jones said. “It lowers stress and other things we deal with on the job. We are concerned about your health. We ask, ‘What are you doing after you get this massage?’”
Using the new location as a launch pad for expansion, the spa offers classes in pilates and yoga, as well as sponsoring a 30-minute lunchtime power walk on weekdays. Butterfly Essential Wellness Day Spa also sells wellness and organic products and features such treatments as exfoliation, sugar scrubs and Swedish massage on Monday through Saturday.
The spa also partnered with other fitness-related businesses in the area, so customers can receive the advice or service they need even if Butterfly Spa does not have it.
Jones became interested in massage while helping rehabilitate her mother from an injury. Her interest increased while working as a nursing assistant at Princeton Medical Center and practicing massage as a means to comfort patients. She said those patients encouraged her to open her own spa.
Now she is in her fourth year of officially practicing massage and hopes her proximity to Trenton’s hotel and many of its office buildings allows her to help more people discover a healthy lifestyle. For those who are timid, Butterfly offers first-timers the first 30 minutes of a massage free. An extra 30 minutes costs $45.
Above all, Jones hopes people stop by Butterfly Essential Wellness Day Spa to learn a bit about how to achieve that often-sought state of fitness.
“Our main goal is to educate people about wellness and to take your health seriously,” Jones said. “There’s one you. There’s only one time to do the right thing.”
Butterfly Essential Wellness Day Spa is located at 17 Peace Street, off of W. Lafayette Street. For more information, call (609) 392-7100.